Examining the Relationship between Faith in God on Consumer Behavior
Authors
1 Associate Professor, the Payam Noor University
2 M.A. Candidate in Economics, Payam Noor University,
Abstract
The main purpose of this descriptive research examining the relationship between faith in god on consumer behavior in sabzevar. The population of this study is all persons living in Sabzevar. The importance and availability instance, the number 171 was chosen as the sample size. Research tool, a questionnaire prepared by the researcher in the form of 23 questions and was Likert five options. Questionnaire, approved by the supervisor, advisor and specialists and experts and its reliability by calculating Cronbach's alpha was related to the amount of 0.703, respectively. Correlation test showed a positive relationship between faith and consumer behavior and result of Kruskal - Wallis test revealed consumer behavior based on the degree of faith is different.
Keywords
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